I purchase more storage but I still get not enough memory on my phone?

I would like you to realize and know one important thing and that is that there is NOTHING that you can do to increase the physical storage capacity of your iPhone. Your iPhone's storage capacity will forever remain the same as the day you bought it. 

You have purchased ➔ iCloud Storage from Apple where you create and save your iPhone backups and synch (Not Store) your Messages, Photos, Contacts, Calendars, Notes and Reminders. Note that iCloud Storage is NOT an extension of storage capacity of your iPhone. Just wanted you to know some facts.

Having said that, you can choose to Optimize Storage on your iPhone for all the Photos. What this action will do is store your original quality photos on iCloud and a small size photo on your iPhone. This takes up less space on your iPhone while maintaining the actual size on iCloud. This will free up space on your iPhone while making good use of iCloud. If you would like to try this then open Settings ➔ Photos ➔ Optimize iPhone Storage : Ensure that this option is chosen and has a checkmark on it.

Axel F.

You cannot add more storage to your phone. It will always have the amount of storage it came with. You can buy space on Apple's synching service. I do not consider that as a safe storage space because if you delete something on one device, it will be deleted on all devices. the safest storage for photos, and other important data is your computer or an external drive. You will need to delete more photos, app, etc. if you run short of storage on phone. Be sure to restart after every deletion.