These look identical to the nicks on my phone. Different locations though. Interesting that there doesn' appear to be any clear pattern the pictures. Some look outrageous and hard to believe that they would get through qualify control inspections. These little ones are believable in my opinion, also in my actual experience.
I think the hard reality though is that there might be little apple can do. Yes, they should provide replacements for a perfect product. I'm 100% behind that.
This said, I think it's a trade off with the specs Apple decided on with their anodizing process. Because the phone is so thin, I suspec this might create challenges with increasing anodizing specs, so Apple made a decision here, possibly not a good one. History will tell.
In looking at some of these pictures, the reality for me is while I love the black slate, my phone will highly someday look like these pictures, even with attention I always treat my phones.
So we know Apple will exchange and make any ligitimate replacement right. The question is whether is worth getting the color you want, knowing how susceptible it will be to everyday use, even with the best care.
Sure you can put it in a case, but that doesn't make sense if the very reason you're buying it for is the beautiful design and bezel. Jury's still out of my decision. I'm holding on to my black slate and will make a decision before the 30-day return policy runs out.