HEIC

FYI: These are user to user only forums. Apple has an extremely limited presence here . If you wish to leave a direct feedback to Apple then then please leave feedback here ➔ Product Feedback - Apple

If you would like your iPhone to save photos in standard Jpeg format then do the following-

Go To Settings ➔ Camera ➔ Formats and then Select Most Compatible

Axel F.

You should educate yourself before making ridiculous claims.

Easily found:

https://en.m.wikipedia.org/wiki/High_Efficiency_Image_File_Format

Scroll down to support section.

Operating systemsEdit

• Windows 10 version 1803 and later (HEIC), version 1903 and later (AVIF). A small amount of money is charged for the use of the HEVC codec, whereas support for the generic HEIF format and the AVC and AV1 extensions are free.[21]
• macOS High Sierra and later (HEIC only)[22] Since macOS Mojave, Apple uses HEIF in creating the Dynamic Desktop feature.[23]
• iOS 11 and later (HEIC only)[24][2]
• Android 9 (Pie) and later (HEIC), Android 10 (Q) and later (AVIF)[25][26]
• Ubuntu 20.04 and later (HEIC)[27]

HardwareEdit

• The Canon EOS-1D X Mark III, Canon EOS R5, and Canon EOS R6 cameras are using the HEIF format, capturing images with 10-bit precision with high dynamic range using the PQ tone curve, with the file extension .hif.[37][38] "We've moved on to HEIF files," Canon said in 2019.[39]
• Qualcomm's latest Snapdragon SoCs (e.g. Snapdragon 865,[40] Snapdragon 662[41]) support HEIC format

The photo apps on my family’s Macs, iPhones, and iPads all open HEIC images.

Because HEIC, a subset of HEIF, is a worldwide standard created by MPEG that is the next generation after JPEG because it supports higher resolution and better compression. An HEIC image is about half the size of the same resolution JPEG image. You will also find it on newer Android devices and other digital cameras. It’s a single standard that covers still photos, animation and videos. Here is more information: https://en.wikipedia.org/wiki/High_Efficiency_Image_File_Format

If the file format for your photos is such a big deal that you threaten to dump Apple.. Why did you not research whether this had changed before buying a new iPhone then?

btw, you are not talking to Apple here, this is a user to user forum

After doing about 5 minutes of research, I have confirmed that I can hook my iPhone up to my work Windows laptop and all the pictures shown in Windows Explorer are shown as JPGs because it converts them for you.

HEIC file format is used because it can hold a better quality picture with less storage space.

Also looking at my iPhone settings and testing a picture and sending to my computer via airdrop I found that there IS a setting to do exactly what you are ranting about.

Settings > Camera > Formats > Most Compatible

Enjoy your new iPhone?

This HEIC image, as viewed in the Photos app on my MacBook Pro: