From your pictures, it looks like you have a good case to protect the sides, but unfortunately there was an object that was hard and sharp enough to puncture the screen - hence the "bullet hole" near the bottom left.
I know this because I've dropped my phone more times than I can count on ten (or more) hands. While I now use a glass screen protector and case, the first time it dropped in a parking lot with small rocks that was exactly how it looked except the whole screen was full of those, not just the one that you have.
And like you, I felt absolutely frustrated - but once you get it fixed, it is absolutely necessary to get a screen protector for anything this expensive. Specifically, pick the tempered glass ones which has saved me from expensive repairs multiple times.
And yes, marketing is funny that way... the video shows the phone falling into a purse and of course they leave it up to us to decide what sort of soft or hard things are in that purse...